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Think You Know Everything about Direct Mail Lists?

Whether you have never used direct mail lists before or have decades of experience, you need to read this article in its entirety.

As you probably know, direct mail marketing is one of the oldest and most proven forms of marketing. It dates back to the 1700s and is a major part of the United States economy—directly accounting for more than $60 billion annually and indirectly accounting for countless billions more in annual sales.

Do you know what to look for in direct mail lists?

The first thing you should look for is accuracy because the more accurate your list is, the more efficient and effective it will be. Efficient means you can spend less money, and effective means you will make more money. Is there anything more important than that?

The next thing you should consider is deliverability. When you figure the cost of design, printing and postage, then you understand how fast undelivered pieces of mail can add up to wasted marketing dollars. To help maximize every dollar you allot to direct mail, be sure to ask how deliverable the list is.

Another thing to consider when buying direct mail lists is order turnaround because you want fresh, accurate data. Doesn’t it make sense that the faster you get your list, the fresher and more accurate the data will be?

To recap, when you shop for direct mail lists, the three major areas you should take into consideration are accuracy, deliverability and order turnaround.

Why Kingsbridge is the right choice for your direct mail lists . . .

Kingsbridge Lists are accurate because we update constantly—weekly, monthly and quarterly. Our data receives updates as often as possible to ensure the product you receive is the highest quality available. With 20% of people moving each year, you want your lists to be fresh and accurate since those things will affect your bottom line.
  
Kingsbridge Lists are deliverable because we update so frequently. We also have the unique advantage of knowing every USPS carrier route and address. Therefore, we can guarantee up to 100% deliverability!

Kingsbridge Lists has the fastest turnaround time in the list industry! We’ve invested in systems that allow us to process your order in 4 hours or less. So while the competition may get your order to you in a few days or weeks, generally we deliver  your direct mail lists the same day you order.

At Kingsbridge Lists, we have the accuracy, deliverability and order turnaround time you need to succeed.

Start making more money today. Call now 877-414-LIST (5478).

We look forward to speaking with you and helping you grow your business with direct mail lists.